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Oud Noora bottles, agarwood and an incense burner overlooking the Dubai desert and Burj Khalifa

The Essence of Oud

Authentic Oud. Refined by Tradition.

Discover carefully selected oud oils and premium natural oud wood, rooted in Arabian tradition.

The Noora Collection

A deliberately small house collection — each piece selected, never mass produced.

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Raw agarwood chips

عود نورة

The House of Noora

Born from a fascination with oud, precious ingredients and the art of Arabian perfumery.

Ahmed Bin Al Sheikh Al Suwaidi, founder of Oud Noora

Ahmed Bin Al Sheikh Al Suwaidi

Founder, Oud Noora

A Message from the Founder

In the Emirates, fragrance is more than something we wear. It is how we welcome, how we remember, and how we honour those who enter our home. Oud Noora was created to carry that spirit forward — with rare oud, patient craftsmanship, and scents worthy of becoming part of your own story.